Lesson 1: Why Do You Need to Blog?
There is nothing worse that doing something that doesn’t have an outcome or a completion. There is nothing better than having a mission, a reason, a purpose to proactively blog. So today, we are going to answer the question “Why Blog?”
Section 1: Stats About Blogging

Read the following two articles. Take down notes on what speaks to you. You will find stats that speak to your business and help you execute your marketing plan.
Social Examiner:
5 Reasons Your Business Should Be Blogging
Quick Sprout:
Why Every Business Should Blog?
Section 2: Why You Blog for Your Fitness Business?
There are many reasons your should blog. I can give you 1,000’s of reasons. Here are a few of my favorites: a platform for your voice, creating leadership, creating authority with your brand, lead generation, and the list goes on.
However, if you don’t know why you are blogging that what is the point. There is none. Blogging shouldn’t be another to do list or busy work. It should be a voice of your passion whether it’s helping moms get fit or helping single Dads find financial freedom. Blogging helps your voice get out there.
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